bool(false)
Profile

Dr. Sanjay Kumar brings a wealth of experience, spanning over 26 years across both industry and academia. His diverse career journey began in the corporate sector and transitioned smoothly into education, where he has become a respected academician and consultant.

Overview and Experience

Background and Education
Dr. Kumar holds a postgraduate degree in Management from Osmania University. He has qualified for UGC NET and was awarded a Ph.D. in Business Management from Kakatiya University.

 

Industry Leadership
Before embarking on his academic journey, he accumulated a decade of experience in high-impact sales and marketing roles. He worked with prominent media organizations in India, including Indian Express Newspapers (Bombay) Limited, India Today Group, Diligent Media Corporation Limited (DNA Newspaper), and the Times Group (timesjobs.com).

 

Consulting
Currently, Dr. Kumar serves as an advisor and marketing consultant for emerging startups specializing in EdTech and precision farming solutions.

 

Publications and Peer Review
His research contributions include published journal papers in Scopus, ABDC, and UGC Care listed venues. He is also a peer reviewer for the Asia Pacific Journal of Education, published by Taylor & Francis. His primary areas of interest are Sales & Marketing, along with Media & Entertainment.

 

Corporate Consulting & Training Highlights

Dr. Kumar has designed and delivered targeted training solutions for a variety of corporate clients:

  • RAK Ceramics (2023): Developed and led a one-day sales training session for middle-level sales managers in Kakinada, Andhra Pradesh.
  • MSME Deals (2021): Conducted an orientation program on effective sales strategies for their team in Hyderabad.
  • India Retails & Hospitality Private Limited (IRHPL) (2020): Provided online training focused on “Application of Marketing Framework to Business Model” to employees in Bengaluru.

 

Awards and Achievements

Dr. Kumar’s dedication to academic and student success is reflected in numerous accolades:

  • Strategic Partnerships: At AGBS (Aditya University), he spearheaded an MoU with ‘Think Plus Education,’ an online CAT training institute. This initiative led to an IMBA student cracking CAT 2023 and securing admission to IIM Trichy in the first year of the agreement.
  • Student Mentorship: Under his guidance, a BBA student received the third prize and a cash award of Rs. 50,000/- in the ‘Best Community Services’ category at the ‘State Brilliance Awards 2023,’ presented by the honorable Chief Minister of Andhra Pradesh, Mr. Jagan Mohan Reddy.
  • Academic Recognition: He was honored with the ‘Best Academic Associate of the year-2016-ISB’ award by the MFAB Class of 2016.
  • Creative Accomplishment: He was a winner of the ‘Step out Story’ contest organized by Samsonite on Facebook in 2012.